Down South Lures Chicken of the C – Waterloo Rods

Down South Lures - Supermodel - 5 – Hook, Line & Sinker Harlingen

Down South Lures – Waterloo Rods

Custom Down South Lures - 5 Super Model – Cricket Custom Lures

Wade Fishing for Winter Time Trout (Three man LIMIT!)

Custom Down South Lures - 5 Super Model – Cricket Custom Lures

Down South Super Model Lures

The new Knocking Tail Lure is a solid body swim-bait that has a rattle built into the tail! That's right, with every flutter of the tail it sends out fish attracting sound that entice fish natural instinct to feed. These lures are also durable and action-packed. They have unbelievable tail action and sound at a slow retrieve. As long as the Knockin Tail is moving, it's rattling, continuously producing that fish attracting sound.

Knockin Tail Lures - Built-In Tail Rattle! - 6pk Mansfield Magic

Custom Down South Lures - Super Model 147

Our unique hybrid tail delicately and naturally swims on the fall, triggering bites from the most finicky gamefish.

Down South Lures Super Model 5 Paddle Tail Swimbaits 6-Pack (Made in Usa)

Down South Southern Shad Lures